Fragrance Review: Jo Malone White Lilac & Rhubarb Cologne

by PJ on Thursday, April 12, 2012

in -Jo Malone London, 2012 Spring, 2012 Summer, fragrance

Jo Malone White Lilac and Rhubarb Cologne London Blooms Spring 2012 1

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Jo Malone‘s limited-edition London Blooms collection explores the spirits and expressive contrasts of the British garden. The collection features three scents: Peony & Moss, White Lilac & Rhubarb, and Iris & Lady Moore. Adorned with colorful botanical drawings, these decorative bottles are a first for Jo Malone. Today I am highlighting White Lilac & Rhubarb Cologne.

White Lilac & Rhubarb Cologne features notes of rhubarb, white lilac, rose, and heliotrope. The fragrance is described as a contrast between the tart rhubarb and the delicate florals, and, for me, rhubarb is right at the center of the composition. The rhubarb note is green and very earthy, with an unpretentious rawness and a hint of sharpness. The floral notes appear a little later and add roundness and dimension to the scent (I like the very subtle rose note), but generally the scent stays earthy (but not heavy) and vegetal.

Overall this is a green-toned scent with a hint of floralness, and it certainly carries a great deal of vibrancy and energy that are very appropriate for spring and summer. The beautiful clarity of the composition is again typical of Jo Malone.

Jo Malone’s White Lilac & Rhubarb Cologne is available in 100ml at £72.

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Jo Malone London Blooms Spring 2012 1(from left: Iris & Lady Moore, White Lilac & Rhubarb, and Peony & Moss)
(image from Jo Malone)

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(The product featured in this article is provided by Jo Malone.)

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Related posts:

Jo Malone Lime Basil & Mandarin Cologne

Jo Malone Wild Bluebell Cologne

Jo Malone Red Roses New Releases for Spring 2012

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