all about Japanese cosmetics

(The fest continues…)

(continued from yesterday)

Today, I bring you the Raycious cases from 2004 through to today.

The Raycious 2004 case has dynamic zig-zag patterns:

(Raycious 2004, 5th)

The Raycious 2005 case is more slender and wider, with bubble details. I really like this one.

(Raycious 2005, 6th)

Raycious brought out an interesting case in 2006. The color is the lightest of all the Raycious cases so far. It is also the thickest because it has to accommodate three pieces of mirrors.

(Raycious 2006, 7th)

Let’s open it up and have a look:

(It is like a mini dresser…)

A three-way mirror powder case is obviously not a necessity, but it is fun to use. Also, this design goes with the 7th-generation Raycious foundation for 2006, named Perfect Angle Powder. It claims to enhance the definition of facial contour. I guess you have all the mirrors to appreciate the new you!

We are back to one piece of mirror for the current Raycious 2007, Glamorous Skin Powder. The mirror is fitted almost right along the rims of the lid and is larger than most other mirrors in the previous cases.

(Raycious 2007, 8th)

In between the releases of the annual cases, Raycious sometimes brings out limited-edition ones. I don’t usually collect them, but I decided to go for this one earlier this year:

(Raycious 2007 limited-edition case)
Also, Haru over on Rouge Deluxe featues the latest limited-edition case. It is quite a bold design, using my favorite color.

These are all the cases I have from the powder foundations throughout the years so far. (When a new case is released, the previous one will go off the shelves. So I think it will be quite difficult to track down the older editions. In a way, all these cases are limited editions…)

Apart from releasing a new powder foundation each spring, Raycious also brings out new liquid foundations in fall. It also carries various primers, concealers, loose powders and pressed powders. I have several of Raycious pressed powders and a loose powder, and I will feature them in the near future!

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(Raycious Case Assembly)

I have talked about why I love Raycious foundations in an earlier post, so I won’t be going there today. (But mainly, it features fine blue-based particles that even out sallowness and redness to make skin bright and alive.)

Today it is all about all the cases since Raycious was launched in 2000. Each year, the foundation formulation changes slightly, and so does the case design.

I have been collecting these cases throughout the years. (I don’t have all the different foundations. The refills fit all the cases apart from the very first edition.)

Here we go!

The 1st-generation Raycious was launched in 2000. It is probably still the best-selling edition to date. This simple case is also my favorite. I also love this shade of blue. (You can see the difference above in the photo.) All the lines are slightly curved. Very subtly elegant. (This is the only Raycious case for a round refill, which, by the way, fits Anna Sui foundation cases as well.)

(Raycious 2000)
Riding on the success of the original Raycious, the 2nd-generation was launched in 2001.
(Raycious 2001)

It has a very reflective sheet in the lid. It is very shiny and colorful when I play it around the light:


The back of the lid can be opened:


I remember this sheet was given to purchasing customers in a very limited period of time:


This pattern was downloaded from the Sofina website in 2001:


You can put anything in the lid. For example, now I am doing some shameless self-promotion:


Onto 2002…the case has a minimal look:

(Raycious 2002)

Cell phone charms can be attached to the back:



The Raycious 2003 case is gadget-free and features soothing patterns:

(Raycious 2003)
It is quite a cutie!

Tomorrow I’ll come back with the ones from 2004 to 2007. You will have a closer look at the one with a three-way mirror. See you then!!

(See the cases from 2004 to 2007!)

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Some distinctive trends in the fall 2007 makeup releases:

– olive green / grey eyeshadows
– intense lip colors

– retro Audrey Hepburn look

Which trend are you going to experiment with this fall?

—Grey Areas—————

In fashion, grey has been hailed as The New Black for a while. I am surprised that it didn’t trickle down to makeup earlier. This fall, grey eyeshadows will be big, among all the neutral tones.

One palette that epitomizes this trend is Shiseido Clé de Peau‘s Ombres Couleurs Quadri palette in 114 (seen below):

(Clé de Peau fall 2007 makeup ad,
Biteki magazine September 2007, p. 152-153)

(Clé de Peau fall 2007 makeup ad,
Biteki magazine September 2007, p.152)

Also, Dior‘s 5-Color Eyeshadow Palette in 060 Silver Goddess features an array of grey hues along with a sensual light blue.

Other servings of grey eyeshadows:

-Shiseido Maquillage: Sparkle Contrast Eyes 2 GY851

-Majolica Majorca: Shadow Customize BK922
-Kate: Gradical Eyes S BK-1
-Integrate: Live Fix Eyes GY812
SUQQU: Blend Eyeshadow 04

In a way, grey (especially in metallic finishes) is simply a darker silver. The look reminds me of an old-school silver-screen goddess. Very nostalgic and glamorous.

—Green with Envy—————

Another trendy color this season is olive green. Paired with pink, olive green is featured in Lush & Lovely, Chanel fall 2007 makeup collection, as it appears in the latest eyeshadow palettes: Garden Party (Les 4 Ombres Quadra) and Lotus-Cactus (Irréelle Duo).

(photo: from Chanel
at www.bergdorfgoodman.com)

Also, YSL fall 2007 makeup collection features olive green eyeshadows in a couple of the new Ombres Duo Lumières palettes.

In Japanese cosmetics, Cosme Decorte’s new line, Magie Deco, uses pink and olive green in the opposite way, with olive green above the eyes and pink along the lower lash line:

(Magie Deco ad, backcover of makeup booklet,
Biteki September 2007)

Apart from Magie Deco, olive green eyeshadows are also used in:

Kate‘s fall 2007 TV ad (with Gradical Eyes S GN-1)
SUQQU‘s fall 2007 printed ad (with Blend Eyeshadow 01).

Olive green seems to be a relatively masculine color as an eyeshadow, which might be why it has been paired with pink to create a balanced look. But, worn alone, it can be very edgy.

—A La Audrey—————

Givenchy‘s fall 2007 collection, Camouflage Chic, pays tribute to the classic Givenchy muse, Audrey Hepburn. A search in Google Images comes out with photos of what I think is one of the most beautiful people ever, with clean, crisp, and defined eye makeup. Intense color fills between the lash line and the crease line and it is kept clean everywhere else. No smoky eyes here.

Givenchy’s latest Prismissime Eyes in 54 Cache Cache can get you this classic look:

(photo: from www.sephora.com)

Shiseido The Makeup‘s new Silky Eye Shadow Quad in Q9 Lunar Phases is based on the same trend.

Again, this is definitely a very retro look. I think “Less is more” is the key here. Don’t overdo it and keep it nice and simple.

—Strong Lips—————

What if you don’t want to pile on intense eye colors? You can channel the intensity to the lips. Keep the eye makeup fuss-free and choose a rich satiny (not glossy) lip shade. The cover of Biteki September 2007 shows how it’s done:

(cover of Biteki, September 2007)

It can be a wine red, berry red (as in the Chanel ad above), or a warm brownish red. With careful coordination, they can go with grey or olive green eyeshadows, as in Estee Lauder’s fall 2007 look:

(photo: from esteelauder.co.uk)


I quite like this look. Chic and timeless.

What other trends have you spotted?

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I can’t take credit for this description of Kate, Kanebo‘s consistently successful drugstore line.

One reader, Tammy, left a comment under one of my posts on Lavshuca and asked about Kate. She described Kate as “Lavshuca’s edgier, darker sister“. (Both are Kanebo’s “daughters”.)

She couldn’t have put it any better!

But so far I have never bought anything from Kate. (I almost did for several times though.) Somehow the brand does not appeal to me. But, am I not edgy? Am I not dark enough for Kate??

Well, looking at my avatar….

.

(Well hello!)

…ummm……maybe not. (I do blush too easily!!)

Kate definitely has an edgier image (its slogan “No More Rules” sums it up), while Lavshuca is all very dreamy (yep that’s me). But Kate is also one of the most established and best-selling drugstore brands in Japan. It has a strong brand identity and has survived a lot of competition (against the new wave of drugstore brands such as Integrate, Kiss, Makemania and Love Clover).

You can see some of Kate’s TV commercials on YouTube to see how Kanebo is branding Kate.

Aside from the image, some of Kate’s popular items include:

Dual Carat eyeshadow duos
Deep Eyes N eyeshadow palettes
Line Spicy eyeshadow palettes
Glam Trick Eyes eyeshadow palettes
Super Sharp Liner eyeliners

When it comes to continuously releasing attention-grabbing items, I also have to hand it to Kate. The wide array of eyeshadow palettes and the recent cream eyeliner and loose eyeshadow have indeed given Kate that little extra (and almost semi-professional) edge. (I guess this is what I mean by product designs under one of my Anna Sui posts.)

So, have you tried anything from Kate? And what’s your favorite? Let me know!

I can be convinced!

.

Updated on December 31st, 2012:

Finally I purchased my first ever Kate item, Gradical Eyes A in GD-1!

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Shiseido’s Integrate Gracy will be one of the latest drugstore lines in Japan. (The logo is instantly recognizable as the sister brand of Integrate.)

Launched in Japan on August 21st, Integrate Gracy is targeted mainly at consumers in their 50’s, with understated packaging and timeless, elegant, and wearable colors. Also, all the products are fragrance-free, which can be a huge plus for people across all ages.

Integrate Gracy is not the first drugstore brand in Japan to specifically appeal to a more mature clientèle. Kanebo’s Evita (skincare and foundation) and Media (foundation and color makeup) are two examples. Now it’s Shiseido’s turn to add a new player.

The packaging is predominantly black and the overall look reminds me of Media and another of Shiseido’s drugstore lines, Selfit. I actually slightly prefer Integrate Gracy’s packaging to Integrate’s, which I think is painfully plain. (The case of Integrate Gracy’s loose powder looks simple and elegant.)

The line-up is vast and is actually larger than Integrate (launched in August 2006, targeting consumers in their 20’s and 30’s). It features a full range of foundation products, which Integrate does not have at the moment. It includes cream/liquid/powder foundation, primers, concealer, and loose/pressed powder. I think it is quite exciting.

The color makeup includes lipsticks, lip liners, blushers, eyeshadows, eyeliners, brow pencils, mascaras, and nail colors.

The target audience is very specific. But good prices and good quality are definitely for everyone!!

Source: Nikki Net

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(pictured: my Anna Sui items)

Anna Sui, the mother of dreamy packaging and the Gothic princess of the cosmetics land, will release its fall 2007 collection in August. You’ll find:

NEW Sui Rouge V (8 shades)
NEW Liquid Eye Color (10 shades)
NEW Mini Rouge (with chain and mirror, 10 shades)
NEW Pressed Powder M (with marble patterns, 3 shades, limited editions)
Nail Color (5 new shades, limited editions)

The Mini Rouge, with rose decorative details, looks very cute and reminds me of one of my favorite Anna Sui items, the discontinued Ring Rouge (a lip color housed in a ring, see lower left on the photo above).

Even though the quality of Anna Sui’s products have remain consistent, the past several collections looked lackluster and tiresome and lacked interesting ideas. (I also don’t like the fact that it left the UK several years ago!) This collection looks better, but I would still love to see more ingenious and innovative product designs and to see Anna Sui reclaim her edgy identity.

Related Post: Loving Japanese Brand (2-7): Anna Sui

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(pictured: my Lunasol items)

Lunasol’s official website has not been updated with the fall collection yet, but have a look at shots of the Lunasol fall 2007 collection from the printed catalog on a Japanese blog.

The collection will be out in Japan on August 17th, 2007.

I love that there are five different looks in the collection. (It has been done for their spring 2007 collection, where each of the four looks includes coordinating eyeshadow palette, lipstick, lip palette, and nail color.) Named Cat’s Eye, Alexandrite, Diamond, Sapphire, and Ruby, they are like five mini collections.

For fall 2007, each look includes a five-color eyeshadow palette (a first for Lunasol), a liquid eyeliner, a lipstick, a lip gloss, and a nail color. Among them, I am particularly excited about Sapphire and Ruby, which are very striking and distinctive. (See my pattern here? I am adding another member into my blue-tinted lip gloss collection.)

Packaging-wise, Lunasol’s simple and sophisticated style never fails to impress me. When Lunasol was launched in 1999, it featured bronze and silver checked-pattern cases (see powder case on top and lipstick on bottom of the photo above). In 2003, the color scheme changed into a low-key dark brown. Several seasons ago, the finish became much more reflective, as what we see now. I like the fact that the packaging never changes drastically. Instead, it evolves with the time.

Aside from its superior quality and consistently great seasonal collections, the distinctive but understated image is part of Lunasol’s appeal.

Related Article: Loving Japanese Brands (7 of 7): Lunasol

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(pictured: my Jill Stuart items…
more joining my collection soon)


Finally, Jill Stuart’s fall collection has appeared on the official website.

This fall for Jill Stuart, it is all about the cheeks. Following the success of what is now the cult product, Blush Powder, the new pressed powder blusher (Mix Blush Compact) will debut on August 3rd, 2007. (It’s about time!)

Each compact includes four coordinated shades. Five versions are available, one of which is a limited edition. Each compact comes with a cute retractable brush.

I usually go for cool-pink blushers, so #01 (Baby Blush) and #02 (Rose Bloom) look like my kind of blushers.

The collection also includes (check link above to see the shades):

Brilliance Eyes: two new palettes (slightly more sedate and low-key than the spring 2007 shades)
Jelly Eye Color: two new shades (to join the line-up of this best seller)
Lip Lustre: three new shades
Liquid Eyeliner: two new shades
Nail Lacquer: three new shades (limited editions)
Point Crystal II: five shades (out on August 24, 2007, limited editions)
Pouch II: out on August 24, 2007, limited edition

I love the packaging of the new blusher. It is just too adorable to pass up. You will probably see a review of it later!

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(pictured: my Majolica Majorca foundation and blushers)

For me, there are two Japanese brands that combine ultra-princessy packaging and superb pocket-friendliness: (Kanebo’s) Lavshuca and (Shiseido’s) Majolica Majorca.

I haven’t really talked about Majolica Majorca very much because Lavshuca has really edged Majolica Majorca out for me in the last couple of seasons.


I do remember how excited I was when it was first launched in July 2003, which was way before some of my current favorites (like Lavshuca and Jill Stuart) took to the stage. At the time, packaging for Japanese drugstore lines was never about being maximally appealing…until Shiseido launched Majolica Majorca, which targeted consumers in their late teens and early twenties. (There were always lines with cute packaging, but they were never packaged to the point of being invincibly dreamy.)


Gold is the predominant color for most of the casings, with filigree patterns, emblems, words written in fancy styles, and other decorative details. It has a royal and antiquey feel, and it was all very cute and princessy.

Their liquid eyeliners and mascaras have always been very popular. As for me, I have got two of their blushers and a powder foundation.


Both blushers are medium to sheer. PK333 is a cool pink (similar to Lavshuca Cheek Color PK-1) and OR211 is a light orange. I prefer PK333 because OR211 is a bit too warm for me.

The two-way powder foundation (Skin Remake Compact) is quite different from the ZA two-way foundation (also made by Shiseido) that I have been using for years. Relatively, Majolica Majorca’s powder foundation has a more moist feel, has a slightly better coverage, but controls shine much less effectively. (Because it controls shine rather poorly, I only wear it when the weather is very cold.) But if your skin-type is combination or slightly dry, this might be a good choice for you as it does give a smooth and almost satiny finish.

Recently, Majolica Majorca’s packaging has not been appealing to me. I think it is because brands like Lavshuca and Jill Stuart are really pushing it in this area. Also, for me, the recent products are just a little less than exciting.

But I still want Majolica Majorca to wow me again!

I’d be interested to know your view of Majolica Majorca and your favorite Majolica Majorca products.

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Majolica Majorca, with cute packaging, good quality, and affordable prices, edged Shu Uemura out at the last minute to become A Touch of Blusher readers’ favorite Japanese makeup line!

Shu Uemura, one of the ultimate professional makeup brands, also captured the heart of many of you.

Lunasol, Lavshuca, and Kate (all by Kanebo) shared the third place.

Here is the full result:

What are your favorite Japanese makeup lines? (Tick all that apply!!)
(from June 27 to July 8, 2007)

Majolica Majorca
(13 votes)
Shu Uemura (12 votes)
Lunasol, Lavshuca, Kate (11 votes each)
Paul & Joe (9 votes)
Maquillage, T’Estimo, Jill Stuart, Anna Sui (8 votes each)
Visee (3 votes)
Aube, Ayura, RMK (2 votes each)
Integrate (1 vote)

Other favorites mentioned include Inoui ID and Canmake. Great choices!!

Thanks for everyone that has voted and left comments!! There will be more polls to come. (Suggestions are welcome!)

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