Paul & Joe Fall 2008 Base Makeup Collection

by PJ on Sunday, August 17, 2008

in -Paul & Joe, 2008 Fall, all about Japanese cosmetics, makeup, makeup - base makeup

(image from www.iswii.net)

Here is the new promotional image for Paul & Joe‘s fall 2008 base makeup collection.

Generally, Paul & Joe’s base makeup items are revamped every two years or so. This season, it is the cream compact foundation and the fall/winter primer that will be updated:

Creamy Powder Compact Foundation (6 shades, SPF 15, PA +)
Moisturizing Foundation Primer (3 shades, SPF 12, PA +)

Two of the three shades of Moisturizing Foundation Primer will supposedly have more or less the same shades as the existing two (the neutral #01 (the one I have) and the slightly darker and warmer #02 ). #03 will be a new shade, which is translucent and with more shimmer than #01 and #02.

(Paul & Joe Moisturizing Foundation Primer)
(image from www.cosme.net)


There will also be three additions to the Face Color (blusher/highlighter/contourer) range, in 11 Rhapsody, 12 Chic, and 13 Bohemian.

(Paul & Joe Face Color in 13 Bohemian)
(image from www.iswii.net)

It is worth noting that, with Japanese brands, blushers are often released with base makeup items and they are sometimes categorized as part of the base makeup range. I think this reflects the Japanese aesthetics of everyday makeup, where, just like foundation, blushers are meant to look ultra-natural and barely noticeable. I will go back to this in another post later on.

The official release date of the Paul & Joe fall 2008 base makeup collection is September 5th in Japan and September 1st in Taiwan.

If you have your September 2008 Biteki with you, you might have noticed the October teaser. Like last October with Voce, the October 2008 issue of Biteki will come with a Paul & Joe pouch with samples of the new foundation and primer. I am not usually a creamy compact foundation user, but I will probably try the primer. If I do, I will certainly share my thoughts with you.

Updated on August 24, 2008:

Paul & Joe has updated its website.

Related Posts:

Loving Japanese Brands – Paul & Joe

Coffret D’Or Makeup Powder

Foundation Face-Off: Chanel vs. SUQQU

{ 10 comments… read them below or add one }

Citrine Sunday, August 17, 2008

Hey PJ:

Beside the pretty floral pattern, the P&J models are definitely pretty (love their hair too!), I thought this one kind of look like a prettier version of Kate Moss (not a big fan of her anyway)…

Since you've talked about the shimmer in the blusher,I probably won't go for those…That cuticle oil you have look kind cute…I might get it if I see it around. (yesterday I just found a tube of P&J lip gloss N lying in an Anthropology store…maybe they will have more later! The best part is that the store is not that far away from where I live.)

Mina

Reply

Anonymous Monday, August 18, 2008

I love their blushers, do you happen to have pictures of the other 2? TIA! -Rach

Reply

shopinchic Monday, August 18, 2008

I am a fan of their pretty packaging,the bottles
remind me of perfume
bottles.

Reply

Henna Tuesday, August 19, 2008

I haven’t tried the products, but the image that goes with them is beautiful!

Reply

PJ Tuesday, August 19, 2008

Hi Mina,

Interestingly, even though she is a great editorial model in many ways, I am not really a huge fan either.

As for Paul & Joe's cuticle oil, make sure you test it before buying it. The texture is quite delicate (not overly greasy), but it might not be as moisturizing as some other options.

Thank you for your comment again! :)

Reply

PJ Tuesday, August 19, 2008

Hi Rach,

There is a shade listed on Cosme.Net, but I am not sure which new shade this is or whether this is a file photo of one of the existing shades. (So I didn’t post it earlier.)

Thank you for your question. :)

Reply

PJ Tuesday, August 19, 2008

Hi Henna,

I agree with you. Paul & Joe's ad images are usually very appealing. Their website is nicely designed as well.

Thank you very much for your comment! :)

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PJ Tuesday, August 19, 2008

Hi Shopinchic,

I love their packaging as well. I also have one of their fragrances and it is quite lovely. The bottle is also very pretty.

Thank you for stopping by again. :)

Reply

Anonymous Wednesday, April 8, 2009

Hi PJ
What foundation shade do you use from Paul and Joe? And what shades do you use for other foundations, like MAC?

Reply

PJ Thursday, April 9, 2009

Hi,

Thank you for your questions.

I have used a pressed powder and loose powder from Paul & Joe, but I have not used foundations from the brand. Also, I am afraid I don't really know what MAC foundation shade is my shade, as it has been about 10 years since I last used a MAC foundation (and I don't really remember which shade I used at the time).

For the last few years, I have been using ZA Two-Way Foundation in #22. I also have Majolica Majorca Skin Remake Compact in OC20, but I think it is slightly darker than my complexion.

Hope it helps a little, and thank you for stopping by! :)

Reply

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