(image from www.sofina.co.jp)
Some of you might already know that Sofina’s makeup line, Aube, will be discontinued in December and replaced by Aube Couture on December 6th.
This is a somewhat similar overhaul to the ones that Shiseido and Kanebo had with PN and T’Estimo. But, with Primavista just launched, Aube Couture will probably not be a megabrand like Maquillage or Coffret D’Or. (Both feature base as well as point makeup items.)
For me, this is a very similar packaging update that Aube has done every two or three years. But the new name does suggest that customers will be able to choose shades that really suit and flatter their facial features.
The new packaging looks slightly more grown-up than the look of the current Aube. Again, this is the same case with Maquillage (from PN) and Coffret D’Or (from T’Estimo).
Currently, the Aube Couture page on the Sofina website only has information on the new lipstick range, Designing Rouge. But you can see an image of the five Designing Eyes palettes on the Biteki website. (I am liking the thicker cases.) According to Voce, Aube Couture’s launch lineup will also feature blushers, mascaras, eyeliners, eyebrow pencils, and a bi-phase makeup remover.
I am looking forward to seeing more images of the products, and I might think about picking up a few later on.
Related Posts:
Remembering Raycious
Primavista Powder Foundation Moist Touch
Holiday Flashback: Sofina Aube Astral Rouge
(image and info from www.chicca.jp)
The Kanebo-owned CHICCA has released its holiday 2008 coffret in Japan on November 12th. The coffret includes:
– Enthralling Powder Eye Shadow (EX05)
– Enthralling Powder Eyeliner (EX01)
– Enticing Lip Stain (EX01)
– Enticing Lip Gloss (EX01)
– Aroma Candle
All items/shades in this coffret are limited editions. The set is priced at 17850 JPY.
Related Posts:
CHICCA Fall 2008 Collection
CHICCA Summer 2008 Collection
New Brand Launch: CHICCA
(image and info from www.iswii.net)
(images and info from www.ayura.co.jp/jp/)
AYURA usually brings out a set of products for the holiday season, and I was wondering why I hadn’t come across any news for this year. Then I realized that the two sets, both including the new Night Meditation fragrance (full size, 20ml) are probably what AYURA has brought out for the holiday period.
The Night Meditation Room Collection (seen above), launched on the same day as the fragrance itself, includes:
– Night Meditation Natural Spray
– Night Meditation Aroma Oil
– Night Meditation Aroma Pot
The set, out now, is priced at 5250 JPY.
The much pricier Night Meditation Bath Collection includes:
– Night Meditation Natural Spray
– Meditation Bath α
– Aromatic Wash
– Meditation Body Cream
– Juke Tower (water-resistant MP3 player)
The set, out on November 23rd, is priced at 12600 JPY.
(AYURA Night Meditation)
(images and info from www.joseishi.net/voce)
AYURA will release its spring 2009 collection on January 23rd, 2009. As with most spring makeup collections from Japanese brands, it is quite a wide collection. However, quite disappointingly, there is only one new eye palette.
The lineup includes:
– Aura Feel Gloss (6 shades)
– Aura Feel Lipliner Pencil (3 shades)
– Aura Feel Eyeliner Pencil (3 shades)
– Aura Feel White Pencil (for highlighting)
– Aura Feel Shadow (1 new variation, above)
– Aura Feel Rouge (3 new shades, limited editions)
– Aura Feel Nail (7 new shades)
– Aura Feel Top Coat
– Aura Feel Base Coat
– Nail Color Remover
(Aura Feel Gloss)
(Nail Color Remover)
(Jill Stuart Flower Bath Salt,
from the new Bath & Body Collection)
(image from www.jillstuart-beauty.com)
One of my readers, CC, has very kindly told me that Jill Stuart Beauty will be launched in Hong Kong on December 5th. (Thank you for letting me know, CC!) It is definitely great news for Jill Stuart fans in Hong Kong, who won’t have to travel to Japan or Taiwan to see the products in person.
As I mentioned earlier, a selection of Jill Stuart items will be available in the US next year. I also think it is somewhat possible that the line will be available in a couple of other countries in Asia. Singapore seems to be more than a reasonable choice. We’ll see!
(By the way, Jill Stuart Beauty’s website has been revamped. Do have a look (through the link above) if you are interested.)
Updated on November 26th, 2008:
Please check out this blog post for the price list of Jill Stuart’s items in Hong Kong.
Related Posts:
Jill Stuart Breaks Record
Jill Stuart Holiday 2008 Collection
Jill Stuart Brilliance Eyes in 04 Gem Amethyst
(image and info from www.cosme.net)
Following the release of Gel Eyeshadows on November 1st, Kate will release Select Eye Colors for holiday 2008 on December 1st.
According to Cosme.Net, this is the first time for Kate to release limited-edition eyeshadow palettes. They appear to be wearable brown-based and grey-based palettes.
Related Posts:
Kate Spring 2009 Collection
Kate Fall 2008 Collection
(image and info from www.nikkei.co.jp)
Like Kate, Kanebo’s Lavshuca will release its spring 2009 collection in Japan on February 1st, 2009.
The collection includes:
– Dramatic Memory Rouge (12 shades)
– Grade Color Eyes palette (5 variations)
– Separate Keep Mascara (in Long and Volume)
– Mascara Base N
– Makeup Base (in UV and Moist)
– Finish Powder (in Lucent and High Cover)
– Stick Concealer N (in 3 shades)
As part of a growing trend in Japanese cosmetics in the last couple of years (which I will discuss in more detail next week), Lavshuca continues to market lipsticks (instead of eyeshadow palettes) as the main items in the seasonal collection. The new Dramatic Memory Rouge is billed as both moisturizing and long-lasting, as it combines “moisture wrapping oil” for continual moisture and “fit stay oil” for lasting color.
Apart from the new lipsticks and eye palettes, I will be paying close attention to the Finish Powder, which I think will replace the current Face Powder (which I adore). The Face Powder I have is in Lucent, and I don’t suppose the new Lucent will be drastically different. But I will also be interested in how High Cover performs. (I am also curious about the new case and I wonder if it will be as cute as the Face Powder case. I am having high hopes.)
The beautiful plum color scheme remains in the overall look of the brand, but the product packaging evolves as new items join the lineup. With interesting products that are worth anticipation, Lavshuca’s spring 2009 collection is looking very promising.
Updated on January 9th, 2009:
Check out photos of Grade Color Eyes palettes and Finish Powder here.
Related Posts:
Loving Japanese Brands – Lavshuca
Lavshuca Holiday 2008 Collection
Lavshuca Summer Gradually Compact
(image from www.sofina.co.jp)
