makeup – base makeup

(image/info from www.nikkei.com)

The annual pre-order-only Milano Collection from Kanebo is usually released for the holiday season. Here is more information on the two items for Milano Collection 2011:

– Face Up Powder (Milano Collection 2011) (24g, SPF14, PA++, 12600 JPY)
Pre-order period: mid-June – late September
Release date: December 16th

(powder case)

(powder)

– Eau de Parfum (Milano Collection 2011) (30ml, 10500 PY)
Pre-order period: mid-June – late August
Release date: November 16th


(The Eau de Parfum features notes of teatopia, orange blossom, and rose.)

Related posts:

Milano Collection 2010
(with an image of all the designs of past Milano Collection powder cases)

Milano Collection 2009

Sofina Raycious Foundation Case Galore

{ 4 comments }

(image from www.urcosme.com,
information from www.urcosme.com
& www.iswii.net)

Those interested in Japanese skincare products would probably be very familiar with Kosé’s Sekkisei line. Launched in 1985, it is among the best-selling whitening (brightening) skincare lines in Japan.

In April, Sekkisei will release its first range of base makeup products. The twist is that the range will debut in Taiwan, not in Japan. According to Urcosme and Iswii, the development of these products is based on the consumer research conducted in Taiwan and this is the first time Kosé has formulated products based on market research on consumers outside Japan.

The range aims to suit people living in Southeast Asia who need their base makeup items to cope with the warm and humid climate and still want them to offer a good level of coverage as well as skin-benefiting properties.

The range includes a foundation primer (SPF 25, PA++), a powder foundation (7 shades, SPF 20, PA++), and a loose powder (SPF 12, PA++).

Japanese base makeup already has a solid following in Southeast Asia, but Kosé has gone a step further and created products that might potentially work even better for consumers in Southeast Asia. I think many people in Taiwan will be eager to test out these items, and I suppose they should be available elsewhere in Asia in the near future.

Related posts:

Genre Focus: Whitening Skincare

Beauty City Shopping Guide (2): Taipei

Japanese vs. Western…Who’s Winning?

{ 4 comments }

(image/info from www.cosme.net)

Sofina Primavista will release Long Keep Base (SPF 10, PA+) in Japan on February 22nd as the line’s spring/summer 2010 base makeup item. Like many of the foundation bases released by Japanese makeup lines, it is claimed to be resistant to sebum and perspiration.

Related posts on Primavista:

Fall/Winter 2009 Base Makeup Collection

Spring/Summer 2009 Base Makeup Collection

Powder Foundation Moist Touch

{ 0 comments }

(image/info from www.urcosme.com)

RMK will release Gel Emulsion Compact (7 shades, SPF 27, PA++) as the spring/summer 2010 base makeup item.

It is a gel-cream foundation that is claimed to have a light-weight consistency as well as a good coverage. It is also supposed to be both moisturizing and long-lasting.

Related posts on RMK:

Powder Foundation EX

Ingenious Powder Eyes

Spring 2010 Point Makeup Collection

{ 2 comments }

(images/info from www.cosme.net)

Paul & Joe will release its spring/summer 2010 base makeup items in Japan on March 1st. The new items include:

– Protective Powder Compact Foundation (above, 6 shades, SPF 22, PA++)

– Protective Foundation Primer UV (1 new shade (02 Honey), SPF 40, PA++)

Related posts on Paul & Joe:

Spring 2010 Point Makeup Collection

Holiday 2009 Collection

Loving Japanese Cosmetics (3 of 7): Paul & Joe

{ 0 comments }

(images from www.urcosme.com,
info from www.urcosme.com & www.cosme.net)

Anna Sui will release its spring/summer 2010 base makeup collection in Japan on March 4th. The lineup includes:

– Protective Powder Foundation L (above, 5 shades, SPF 28, PA++)

– Protective Fluid Foundation L (6 shades, SPF 20, PA++)

– Protective Foundation Primer L (SPF 38, PA++)

Related posts on Anna Sui:

Spring 2010 Point Makeup Collection

Holiday 2009 Collection

Fall 2009 Point/Base Makeup Collections

{ 2 comments }

(image/info from www.cosme.net)

Jill Stuart will release Smooth Silk Powder Foundation N (5 shades, SPF 20, PA++) in Japan on March 5th. It will replace Smooth Silk Powder Foundation.

(You can read my review of Smooth Silk Powder Foundation here.)

Related posts on Jill Stuart:

Moist Silk Liquid Foundation

Jelly Eye Color N in 08 Crystal Sky

Loving Japanese Brands (4 of 7): Jill Stuart

{ 6 comments }

(images/info from www.nikkei.co.jp)

Kosé’s Esprique Precious will release its spring/summer 2010 base makeup collection in Japan on February 16th.

The new powder foundation, Dramatical Veil Pact UV, features “diamond shelter powder” and “pore control powder” to enhance pore coverage and sebum control. (Esprique Precious refers to the area that needs pore coverage and sebum control the most “dia[mond]-zone”, which is the diamond-shaped area covering lower forehead at the top, the cheeks on the sides, and the chin at the bottom.)

The full lineup includes:

– Dramatical Veil Pact UV (7 shades, SPF 25, PA++)

– Clear Revision Base UV (SPF 22, PA++)

– Radiant Trick (concealer, 2 shades, SPF 14, PA+)


Related posts:

Foundation Face-Off (4): Dior vs. Esprique Precious

Esprique Precious Spring 2010 Point Makeup Collection

Esprique Precious Fall/Winter 2009 Point/Base Makeup Collection

{ 0 comments }

(image from www.ettusais.co.jp)

It has been a while since I last added an article to the “Japanese Brand Profile” series, and today I am going to talk about Ettusais.

Ettusais was launched in 1991 and I believe it is still owned by Shiseido. The name of the brand comes from “Et tu sais?” (“And you know?”) in French. The brand includes skincare, bodycare, base makeup, and point makeup products. The Ettusais Homme sector features an extensive range of male grooming products.

One area that Ettusais focuses on is the skincare regime for those with acne-prone skin. Quite a few years ago, I purchased a trial set of basic skincare products for acne-prone skin. The set included a gel makeup remover, a face soap, a toner, and a moisturizer, and I later on purchased full-sized products of the makeup remover and the face soap.

(I don’t think I would be able to use the face soap now, since my skin is less acne-prone than how it used to be and I live in a generally cooler and drier climate. Most face soaps would be far too drying for me now.)

Ettusais’ current makeup remover designed for acne-prone skin is Medicated Acne Gentle Make Off, which is a cleansing oil. I have been using RMK’s Cleansing Oil for many years, and I am quite interested in seeing how well this one works.

(Medicated Acne Gentle Make Off)


Many of Ettusais’ base makeup products are also designed for those with acne-prone skin. Some of the products are claimed to be able to neutralize redness and to make the skin look smoother and more polished.

One item that I have tried is a yellow-toned concealer which is able to neutralize redness. It is applied on redness-prone areas such as the nose and the cheeks. The texture is a little bit too much on the thick side for me, but the coverage is natural and long-lasting. The current version is called Flat Design Color Changer (SPF 12, PA++).

(Flat Design Color Changer)

Ettusais’ point makeup range includes basic as well as vibrant colors. The packaging is simple and youthful. You can see Ettusais’ spring 2010 collection here.

(Ettusais Eye Colors)

Over the years, Ettusais seems to be doing steadily well. I like the fact that the brand didn’t reach success through glamorous ad campaigns or fancy packaging. Apart from the brand’s clear identity (skincare/makeup items for acne-prone skin), the reasonable pricing may be one of the reasons for the brand’s popularity. (Melty Touch Rouge, new for spring 2010, is priced at 1890 JPY (12.7 GBP/ 20.4 USD).)

(one of Ettusais’ retail points in Hong Kong)

According to Ettusais’ official website, apart from Japan, Ettusais is available in Hong Kong, Taiwan, Thailand, Singapore, and Malaysia. Ettusais’ Japanese official website offers on-line ordering but it is only available to customers in Japan.

Other posts in the “Japanese Brand Profile” series:

Mamew

Kanebo Freeplus

Sony Vecua

{ 10 comments }

(image from www.clinique.co.uk)

Happy New Year!

Today I am reviewing Clinique‘s Redness Solutions Instant Relief Mineral Powder. It is from Clinique‘s Redness Solutions range, which is mainly a skincare range that features products designed to calm down the redness of the skin. Instant Relief Mineral Powder is the only non-skincare item from the range.


As I mentioned in my review of ck Calvin Klein’s Subliminal Purity Mineral Based Loose Powder, in terms of beauty marketing (particularly with many mainstream beauty brands that are not traditionally associated with mineral makeup), a mineral or mineral-based powder is usually a talc-free powder (even though talc is a mineral ingredient) and it is usually not purely mineral. Instant Relief Mineral Powder is another example. It is talc-free and it contains non-mineral ingredients.

Purely mineral foundations/powders rarely suit me because they tend to be very drying and they usually don’t have a good staying power. Therefore, I have no problems with using powders that contain both mineral and non-mineral ingredients. Some non-mineral ingredients in foundations/powders add moisture to the products and help them adhere to the skin more evenly. Some of the non-mineral ingredients that act as emollients in this product are astrocaryum murumuru seed butter, isopropyl palmitate, lecithin, and squalane.

(The word “mineral” can mean “containing minerals”. (A mineral spring of course contains non-mineral substances.) However, I don’t think powders that contain non-mineral ingredients should be called “mineral” powders. They may confuse consumers since there are powders that are actually entirely mineral. Also, almost all foundations/powders contain some mineral ingredients anyway, and the word “mineral” in a product name, in many cases, does not necessarily differentiate one product from another.)

Instant Relief Mineral Powder is a yellow-toned loose powder that has a softly matte finish with no visible shimmer. The coverage is between sheer and sheer-to-medium. It has a fairly good shine control efficacy and the pore coverage is generally satisfactory.

I find that the yellowness of the powder does help even out the redness, but I also find that the yellow pigment goes on slightly too dark and too sallow on me. It does not have the brightening effect from some of the other yellow-toned products that I have tried.

(A yellow-toned powder from Kanebo Revue that I have works very well as a finishing powder that balances out my skin’s slight redness, which can sometimes make the skin look dull. Also, an Ettusais yellow-toned primer that I tried a few years ago had a very natural and long-lasting brightening effect.)

The powder does not contain parabens or fragrance. It contains bismuth oxychoride, which, according to Paula Begoun, may cause slight irritation but is not a toxic ingredient. (Some beauty companies, most of which are mineral makeup companies, claim that bismuth oxychloride is toxic, which, according to Paula Begoun, is not the case.)

If you are looking for a mineral loose powder, do remember that this powder contains non-mineral ingredients. Also, if you are looking for a matte shimmer-free loose powder with a decent oil control ability and would like to test out this product, do bear in mind that the yellow pigment in it may not suit all complexions.

(The product featured in this article is provided by Clinique.)

Related posts:

Clinique Even Better Skin Tone Correcting Moisturizer SPF 20

Kiss Mat Chiffon Powder

L’Oréal True Match Super-Blendable Powder

{ 2 comments }