-Shiseido

(pictured: my Majolica Majorca foundation and blushers)

For me, there are two Japanese brands that combine ultra-princessy packaging and superb pocket-friendliness: (Kanebo’s) Lavshuca and (Shiseido’s) Majolica Majorca.

I haven’t really talked about Majolica Majorca very much because Lavshuca has really edged Majolica Majorca out for me in the last couple of seasons.


I do remember how excited I was when it was first launched in July 2003, which was way before some of my current favorites (like Lavshuca and Jill Stuart) took to the stage. At the time, packaging for Japanese drugstore lines was never about being maximally appealing…until Shiseido launched Majolica Majorca, which targeted consumers in their late teens and early twenties. (There were always lines with cute packaging, but they were never packaged to the point of being invincibly dreamy.)


Gold is the predominant color for most of the casings, with filigree patterns, emblems, words written in fancy styles, and other decorative details. It has a royal and antiquey feel, and it was all very cute and princessy.

Their liquid eyeliners and mascaras have always been very popular. As for me, I have got two of their blushers and a powder foundation.


Both blushers are medium to sheer. PK333 is a cool pink (similar to Lavshuca Cheek Color PK-1) and OR211 is a light orange. I prefer PK333 because OR211 is a bit too warm for me.

The two-way powder foundation (Skin Remake Compact) is quite different from the ZA two-way foundation (also made by Shiseido) that I have been using for years. Relatively, Majolica Majorca’s powder foundation has a more moist feel, has a slightly better coverage, but controls shine much less effectively. (Because it controls shine rather poorly, I only wear it when the weather is very cold.) But if your skin-type is combination or slightly dry, this might be a good choice for you as it does give a smooth and almost satiny finish.

Recently, Majolica Majorca’s packaging has not been appealing to me. I think it is because brands like Lavshuca and Jill Stuart are really pushing it in this area. Also, for me, the recent products are just a little less than exciting.

But I still want Majolica Majorca to wow me again!

I’d be interested to know your view of Majolica Majorca and your favorite Majolica Majorca products.

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Majolica Majorca, with cute packaging, good quality, and affordable prices, edged Shu Uemura out at the last minute to become A Touch of Blusher readers’ favorite Japanese makeup line!

Shu Uemura, one of the ultimate professional makeup brands, also captured the heart of many of you.

Lunasol, Lavshuca, and Kate (all by Kanebo) shared the third place.

Here is the full result:

What are your favorite Japanese makeup lines? (Tick all that apply!!)
(from June 27 to July 8, 2007)

Majolica Majorca
(13 votes)
Shu Uemura (12 votes)
Lunasol, Lavshuca, Kate (11 votes each)
Paul & Joe (9 votes)
Maquillage, T’Estimo, Jill Stuart, Anna Sui (8 votes each)
Visee (3 votes)
Aube, Ayura, RMK (2 votes each)
Integrate (1 vote)

Other favorites mentioned include Inoui ID and Canmake. Great choices!!

Thanks for everyone that has voted and left comments!! There will be more polls to come. (Suggestions are welcome!)

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I came across an interesting feature on the January issue of Biteki magazine. It lists best-sellers in each major department store throughout Japan and compares what customers like in different parts of the country. Today I am listing some of them as a whole (non-areal-specific) for you to have a look and I am focusing on products from brands available internationally.

*Skincare/Bodycare*

Shiseido Cle de Peau: Lotion Tendre
Clinique: Turnaround Concentrate
Origins: Dr. Andrew Weil for Origins Plantidote Mega-Mushroom Face Serum
Dior: Capture Totale Multi-Protection Correction Serum
RMK: Skin Smoother
RMK: Face Protector SPF 31
Biotherm: Celluli Peel
Clarins: Total Body Lift
SKII: Skin Treatment Essence

*Base Makeup*

RMK: Makeup Base
RMK: Creamy Makeup Base Mat
RMK: Liquid Foundation
YSL: Touche Eclat
Clinique: All About Eyes Concealer
Clinique: Perfectly Real Makeup

*Color Makeup*

Bobbi Brown: Long-Wear Gel Eyeliner
Helena Rubinstein: Lash Queen Water-Proof

Lancome: L’Extreme Water-Proof

Lancome: Juicy Tube 17
Chanel: Rouge Allure 04, 13, 30
Dior: Rouge Dior 434
RMK: Ingenious Cheeks 29
RMK: Water Color Eyes 04
Anna Sui: Nail Color 333
Paul & Joe: Nail Color 26

(from Biteki January 2007)

One thing I have noticed is that there is one lipstick that tops virtually all the department store top-selling lists: Dior Addict Ultra Shine 2 in 340 Shiniest Peach. Ultra Shine 2 is only available in Asia at the moment, but the very exclusive Harvey Nichols in London actually has it!

Coming up in my next post, I will be sharing my daily foundation routine.

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