Makeup Review: SUQQU Loose Powder in Natural

by PJ on Wednesday, July 22, 2009

in -SUQQU, 2007 Fall, all about Japanese cosmetics, makeup, makeup - base makeup, makeup - base makeup - powder

SUQQU‘s Loose Powder was released as part of the brand’s fall 2007 base makeup collection. It is available in two shades, Natural and Deep. The two shades work together to create highlight and contour for the face. Today I am reviewing the shade in Natural.

Color-wise, Natural is a sheer off-white cream. It has a subtly pearly finish. When I tested it on the back of my hand, I thought the finish might be too pearly for me. I was also worried that the luminous finish might make my pores look more obvious. But when worn on the face, it imparts a softly luminous finish that is neither pearly or frosty. It doesn’t accentuate the look of pores. Also, the powder is very light and fine.

The enclosed powder puff is relatively soft and easy to use.

Compared with Lavshuca Face Powder and Kiss Mat Chiffon Powder, this product doesn’t have any efficacy in shine control or pore coverage. (It also has the least amount of coverage among the three.) It will not work as a setting powder for those with combination or oily skin.

Among the loose powder products that I have reviewed, it is the closest to Crème de la Mer’s The Powder in Translucent. The main difference is that SUQQU’s finish is more natural and less shimmery and it doesn’t have the pink iridescence that the Crème de la Mer powder has. Overall, as a highlighting powder (particularly for daytime makeup), I prefer SUQQU’s.

Essentially, this is a finishing powder that works as a subtle highlighter, as it adds a soft and very natural glow for the face. It is also subtle enough to be used all over the face if the softly glowy finish is what you would like to go for. (It is able to help create the “brilliant skin” that is very popular in Japan right now.)

(SUQQU is currently available in Japan, Thailand, and the UK. Check here to see the information on all the SUQQU retail points.)

Updated on July 26th 2009:

Examples of “Brilliant Skin”, requested by reader Tamtam. (I am also considering writing up a separate post on this trend.)

(image from

(image from

More on SUQQU’s fall 2007 base makeup collection:

Foundation Face-Off: Chanel vs. SUQQU

Makeup Base Creamy & Brightup

Other related posts:

SUQQU Fall 2009 Point Makeup Collection

SUQQU Fall 2009 Base Makeup Releases

SUQQU Clear Veil Powder

Japanese Beauty Brand Profile: SUQQU

{ 7 comments… read them below or add one }

miss wiggle Wednesday, July 22, 2009

Hi PJ,

Do you know of any online retailers for SUQQU products? I'm just itching to try out their stuff! Too bad they are not available in the US~ GRR~ But there must be a way for a poor Californian like me, no?



miss wiggle Wednesday, July 22, 2009

Oh, nevermind I just checked Ichibankao! LOL.. boy are they pricey!


Tamtam Thursday, July 23, 2009

Hi PJ, Thanks for the good review. So overall, would you prefer Lavshuca over this?

Just curious, but do you have any examples/ pictures to show what the popular "brilliant skin" in Japan is like??


PJ Saturday, July 25, 2009

Hi Miss Wiggle,

As you might already know, SUQQU is among the high-end beauty brands in Japan. The Loose Powder is 6300 JPY (according to SUQQU's Japanese website), which is indeed one of the more expensive loose powders in Japanese cosmetics.

Thank you for your comments again! :)


PJ Sunday, July 26, 2009

Hi Tamtam,

You are very welcome!

I personally prefer Lavshuca's Face Powder (in Lucent) to this, mainly because I usually wear loose powder to keep the skin matte. But, as a highlighting powder, this is a very good (and a very natural) one.

I have posted two photos that I think are good examples of Brilliant Skin. Hope they help! :)

Thank you for stopping by again! :)


shaynaJo Wednesday, September 23, 2009

hi dear, any idea where to purchase Suqqu products online and especially get it ship to Malaysia? Would really love to try out the product… :D


PJ Thursday, September 24, 2009

Hi ShaynaJo,

You can try They take PayPal and deliver internationally. I have shopped from them for several times and I have been happy with their services.

Hope it helps, and thank you very much for your question! :)


Leave a Comment

Please note that information on purchasing Japanese cosmetics on-line can be found on my FAQ page.

Thank you very much!

Previous post:

Next post: